“We pioneer sustainable aerospace for a safe and united world.”
This reflects into three main behavioural territories, our purpose imperatives:
We influence and pioneer
We unite and collaborate
We act with care and respect
Every interaction people have with Airbus is an opportunity to build our brand. Doing this consistently over time will ensure our brand remains robust and well placed to grow stronger.
Our brand strengthens our business. It connects us to push boundaries, solve problems and unlock opportunities.